McDonald's enjoys sales boost
- Published: 16 November, 2007
Page 12
Fast food chain McDonald's has announced that global comparable sales in its restaurants rose by 6.9% in October.
In Europe, sales were up 6.4%, while in Asia, the Middle East and Africa comparable sales rose 9.4%
"We are leveraging our menu variety and value," said McDonald's chief executive officer, Jim Skinner, in a statement.
McDonald's plans to release November sales' figures on December 10. It has more than 30,000 restaurants in more than 100 countries.
In the UK, Honeytop Speciality Foods recently developed products for McDonald's, as part of a trial in north-east England. As an alternative to regular fries for the children's Happy Meals, it developed the 'tear-and-share' garlic bread fingers.
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