The new website offers the chance for participating bakeries to get involved with the campaign and for consumers to easily navigate information about the week and craft baking itself.
The campaign is now in its seventh year and enables bakers to raise their profiles locally and nationally and this year the organisers want to eclipse the sign-up number of last year of nearly 400. Efforts last year raised £20,000 for the campaign’s charity partner, Make-A-Wish UK.
Hannah Marriage, chair of Craft Bakers’ Week 2015, said: “We’re delighted with the new look and feel of the website, it offers a fresh feel to a well-loved campaign. It’s important that, as a nation, we continue to recognise the great skills that we have in UK bakeries.
“Businesses around the country will be growing their profile during Craft Bakers’ Week, whilst simultaneously helping to raise money for a fantastic cause. We’re looking forward to touring the country, visiting participants and getting into the swing of yet another week of fantastic events.”
Craft Bakers’ Week is funded and supported by the Craft Bakers’ Association, Scottish Bakers and stakeholders from across the bakery sector including British Baker, California Raisins, CSM, Bakels, Bako, BFP, Dawn, Ireks, Marriage’s, Macphie, Puratos, Reynards and Zeelandia.
Visit the Craft Bakers' Week website for more information on how to participate.