Country Choice launches new concept

07 November, 2012

Country Choice has unveiled a new Bake at Home concept, to cater for consumers who are not eating on the go.

Retailers can stock a range of the bakery supplier’s frozen bread, sweet pastries and savouries, which consumers can then bake at home.

The concept also allows retailers to display the products pre-packed as multi-buys, or unwrapped for customers to help themselves.

The core range available features: a white demi baguette, white round crusty roll, a 4-inch sausage roll, a 4-inch cheese & onion roll, an all-butter croissant and a pain au chocolat. While additional options include: a maple pecan plait, pain au raisin, cheese twist, harvest grain demi baguette, brown round crusty roll and a white sandwich baguette.






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